Tag: marketing

Help! I Don’t Have An Audience

You write something. Then you hear the worst sound ever. No, it’s not the sound of someone booing or heckling you. It’s the sound of silence. You know you want more results from your writing. You may even want to become a full-time writer. (Here’s my story here.) Sure, there is a little traffic surge here and there, but nothing…

Don’t Worry About Platform. (Focus On THIS Instead.)

Over the last few years, there has been an unhealthy obsession with platform building. No matter if you are big or small, it seems like everyone assumes that “you need a platform” or that you need “to grow your platform.” But the truth is you don’t. Not at all. You don’t need your own self-hosted website. You don’t need to…